Experience NOVEL Midtown Tampa

As the long-awaited one-stop destination for residents and visitors alike, Midtown Tampa connects you with a new way to live, stay and play. An unparalleled destination day and night, intrinsically walkable, and pulsing with fresh energy, NOVEL Midtown Tampa puts you in the center of it all and steps away from Whole Foods, REI, Shake Shack and more of the country's best known retail, dining and hospitality options. Blending walkable convenience, distinct style and luxury sophistication, NOVEL isn't just your newest destination, it’s your Ultimate Arrival.

Floor Plans

Studio, One, Two
& Three Bedrooms

Our complete design approach has created living spaces where each feature and finish has been selected with your contentment and convenience in mind. From the black shaker cabinetry and brushed gold hardware to the designer lighting package found throughout each home, you'll be just as amazed inside as out.


Explore our Floor Plans


Tampa's New Destination District

A destination of its own and just minutes from Westshore, the Riverwalk and Downtown, Midtown Tampa is Tampa's newest and most dynamic neighborhood pulsing with magnetism and energy.

Spread over 22 acres, Midtown Tampa is a new kind of urban experience with 1.8 million square feet of retail, residential, entertainment, hospitality and office welcoming you to live, shop, socialize, work, entertain or simply indulge.

Grab groceries from Whole Foods. Have your bike tuned at REI for a ride around the lake. Enjoy cocktails and views atop Aloft's rooftop lounge. At Midtown Tampa, you’re a part of Tampa’s most magnetic new urban scene.


Discover Midtown Tampa


Tap Into A Lifestyle That’s Distinctively Midtown

Here, the casual warmth of constant social connection meets the bold sophistication of vibrant experiences and charmed design.

  • Pool Courtyard and Lounge
    Enjoy a refreshing dip in our resort-style saltwater pool or cool off in the adjacent conditioned pool lounge
  • Social Terrace
    Take in the action with friends and neighbors from our Social Terrace overlooking Midtown Commons
  • Coworking and Social Lounge
    Enjoy a space that evolves throughout the day, offering coworking nooks and accommodating communal gatherings


Midtown Tampa adding Tulum-inspired Sal Y Mar rooftop bar

Sal y Mar is just the most recent addition to an already amazing lineup of some of the country's best retail destinations and dining experiences.


Learn More at That's So Tampa